Lesson 1 Do you like to dance, Susan? Good afternoon. We have a big problem. Our ratings are down. We need new ideas. We need good stories. What's the problem? We always report good stories. No. Not always. Well, usually. OK, Carol. Usually. But we sometimes look bad. When? How? The problem is interviews. We always interview people on Thursday and Friday. And that's boring. I have an idea.
How about music? OK. What's the story? There's a rock concert on Saturday. No. Our viewers don't like rock music. Do you like fashion shows? No, I don't. But our viewers like fashion. Women like fashion. We need something important. People like important news, Linda. People like new ideas, John. Jake? I have an idea. The answer is weekends. What do people do on the weekends? Hmm. A weekend report? That's interesting. People often think about the weekend on Thursday and Friday. I like it. But we need action. Right. I have some ideas here. Look at these pictures. You sure like sports! Yes, I do. I like to play golf. I like to play tennis. That's not a bad idea. I like to ski.
I like to run. Don't I look great? Nice legs. I like your shorts, Jake. How about Saturday night? What do people usually do on Saturday night? I like to dance. Do you like to dance, Susan? No, I don't. I never dance. I usually stay home on Saturday night. I always go out. I don't like the Saturday night idea. Do you like sports? Yes. I like that idea. People like to watch sports, especially men. On Friday we do a weekend report on sports. A great idea. "The Weekend Report with Jake Seltzer". No, I want all of you to work on this. It's "The Weekend Report" with the WEFL news team. What about Thursdays? On Thursday we do fashion. I want some beautiful dresses. Maybe some hats. What else? I like stories about people. I like stories with action. I like good pictures. Are we in the stories? Sometimes. We need good stories, and we need them now!.